Melaleuca announced today that it has raised $1,045,000 to help victims of Hurricane Katrina and Hurricane Rita through a dollar-for-dollar matching program. Contributions came through the generosity of Melaleuca’s employees as well as hundreds of thousands of customers and marketing executives around the world. The proceeds will benefit the American Red Cross and the Salvation Army, help individuals recover from the storms and enhance lives wherever the needs are greatest.
In addition to raising these funds, Melaleuca led a two-week community-wide collection of food, water, clothing and other emergency supplies that gathered 11 semi-truck loads for Gulf Coast victims. The company partnered with Doug Andrus Trucking and ABF Trucking to transport supplies to relief centers inLouisiana,MississippiandTexas. Local News Channel 8 and radio station KLCE 97 provided promotional support of the collection.
Through a similar dollar-for-dollar matching program, the company raised $120,000 for Tsunami victims in Southeast Asia in January and February. The contributions benefited the International Response Fund of the American Red Cross and UNICEF.
Melaleuca, The Wellness Company, enhances lives by developing, manufacturing and marketing over 350 natural health and wellness products. These health, home cleaning, pharmaceutical and personal care products are designed to be safer and more cost-effective than grocery store brands. Founded in 1985, Melaleuca is a privately held company based inIdaho Falls,Idahothat generates over $630 million in annual revenue through a worldwide sales force.