Up Close with Frank VanderSloot

Idaho Falls Magazine Feature

Idaho Falls Magazine developed this feature article about Melaleuca CEO Frank VanderSloot. The piece spans Frank’s life. As a 12-year-old running the small family farm in Cocolalla, Idaho, Frank developed a work ethic that helped him excel as a young entrepreneur, and, ultimately, the man who transformed a struggling startup into the company it is today.

This article takes a closer look at Melaleuca’s business model, known as consumer-direct marketing. Leaders from the BBB Serving the Snake River Region as well as the Idaho Dept. of Commerce discuss that much of Melaleuca’s success is attributed to its innovative direct-marketing model and the fact that it has shunned the multi-level marketing model.

It also highlights Frank’s philosophy on being a “champion of the little guy,” and shares his thoughts on various topics. Of particular note is his take on facing tough times—something with which he’s familiar: “Adversity can be a blessing.”

http://www.idahofallsmagazine.com/2014/01/discussion-with-frank-vandersloot-ceo

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Featured News

Melaleuca Promotes Frank VanderSloot to Executive Chairman, Jerry Felton to Chief Executive Officer

Melaleuca has appointed Frank VanderSloot as Executive Chairman of its Board of Directors and has promoted Jerry Felton to Chief Executive Officer.

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As part of Melaleuca’s support for our heroes, the company donated $50,000 to support law enforcement by outfitting them with the best body armor available.

Melaleuca Promotes Cole Clinger to President

Melaleuca has named Cole Clinger as President of the company. Clinger’s promotion to President was announced by CEO Frank VanderSloot.

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Melaleuca Donations Raise Spirits, Brighten Holidays for Families in Need

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Forbes names Melaleuca one of America’s best employers for second year in a row

East Idaho News published the following story about Melaleuca’s appearance on the Forbes list of best employers.