— Sports Nutrition Product Replaces Electrolytes, New Hair Care Line and Nicole Miller Cosmetics Help People Look and Feel Better —
Idaho Falls, Idaho – August 15, 2006 – Melaleuca The Wellness Company tackled significant health issues relating to the obesity epidemic and macular degeneration at its 21st annual international convention held inSalt Lake City last week. The company also unveiled an entirely new line of hair care products and advanced its sports nutrition and Nicole Miller Skincare and Cosmetics portfolios. Melaleuca, which manufactures more than 350 health and wellness products, made the announcements to more than 8,500 customers who attended the convention from 14 countries around the world.
To help people combat the serious health risks of being overweight, Melaleuca announced its venture into the weight management industry. The company has taken time-tested methods and molded them into a wellness program that educates people while creating an environment of support and accountability. The Vitality for Life Total Wellness Program helps people eat right, get moving and make lasting changes. Available at www.vfl.com, it provides customizable tools to help people lose weight, lower cholesterol, change body composition, eat healthier meals and more.
Protecting people’s eyes against the irreversible affects of age-related macular degeneration (AMD), Melaleuca’s scientists found that light-receptive cells depend on the nutrient lutein. Since the body cannot produce it, Melaleuca created the NutraView product containing 10 mg of lutein. Using a patented extraction process to purify and protect the lutein, it has a proprietary blend of blueberry, bilberry and vitamin C.
To maximize muscle performance, convert carbs into energy, rehydrate cells and minimize muscle breakdown, Melaleuca announced Sustain Sport Orange Splash. With only a quarter of the calories as Gatorade and twice as many electrolytes, Sustain Sport offers superior hydration. Blind testing revealed three out of four people preferred the taste of Sustain Sport Orange Splash over Gatorade’sOrangedrink.
With two patented technologies – a lipid replenishing system to restore a healthy moisture balance and UV protectors to fight environmental damage, Melaleuca’s new Envia hair care line offers 20 distinct shampoos, conditioners, styling aids and treatments. Each formula underwent extensive clinical, dermatologist and salon testing, which promises users naturally healthy, shiny, manageable hair from root to tip.
Formulated using the finest ingredients, natural sources, vitamins and antioxidants, Melaleuca unveiled the Nicole Miller Brilliance Lip Gloss, Nicole Miller Crème Blush, Nicole Miller Enhance Eye Shadow with six new shades and Nicole Miller Stylesetters to help people choose from four versatile looks or create a combination of their own.
“Our teams of scientists have gone through years and years of product testing because we believe that living a life of health should be available to everyone,” said Frank VanderSloot, Melaleuca’s President and CEO. “Melaleuca is leading the way in bringing healthier products to market and educating people about how to change their lives for the better. Hundreds of thousands of families are responding to our wellness message every day by incorporating our products and services into their households.”
Melaleuca The Wellness Company, enhances lives by developing, manufacturing and marketing more than 350 natural health and wellness products. These health, home cleaning, pharmaceutical and personal care products are designed to be safer and more cost-effective than grocery store brands. Melaleuca markets its products through word-of-mouth referrals from its own happy customers. The company shares its profits with those customers who refer new customers. Last month alone, Melaleuca distributed 250,000 checks to households around the world. Visit www.melaleuca.com for more information.